Pricing

Put your diet on autopilot.

Start free. Upgrade when you want full weekly plans, custom targets and automatic grocery lists.

Free plan, no credit cardCancel anytime · 14-day pro trial
A warm grain bowl of roasted vegetables and couscous on a linen napkin

Starts at

$5/mo

Premium, billed yearly — full weekly plans

Choose your plan

One membership, every door.

Members plan for themselves and their household; pros manage clients at scale. Switch the toggle to see annual savings — computed, never invented.

Save up to 44% yearly

Free

Get a feel for automatic meal planning.

Free

Free forever — no card required

Start free
  • 1 day of meals at a time
  • Basic calorie & macro targets
  • 3 eating styles
  • Food & water logging
  • Emailed grocery list

Most popular

Premium

The full automatic planner, for one person.

$5/mo · billed yearly

Save 44% vs monthly

Go Premium
  • Full weekly meal plans
  • Custom macro, sodium & micronutrient targets
  • Every diet + health plan
  • Recipe import & cook-from-pantry
  • Quick-add food, water & weight logging
  • Auto grocery lists — email, text or print
  • Curated supplement shop

Family

Separate plans & rules for the whole household.

$9/mo · billed yearly

Save 40% vs monthly

Plan for family
  • Everything in Premium
  • Up to 6 family profiles
  • Per-person exclusions & targets
  • One combined grocery list
  • Shared household favorites

Our promise

Pricing you can trust.

  • Genuinely useful free tier

    Core planning is never paywalled mid-use. The Free plan stays free, forever.

  • Cancel anytime

    No contracts. Keep access until your period ends, then move to Free with your data intact.

  • Honest billing

    Annual prices are shown per month, billed yearly — and every savings claim is computed, not invented.

Before you decide

Questions, answered plainly.

Ready to eat smarter?

Start on the Free plan today — it's free forever, and upgrading later takes one tap. Your health rules come with you.

No credit card required · Cancel anytime